Graphic Identity Program

Logo

Word Marks



  • The mark must not be altered.
  • The mark must be reproduced in either Crimson (PMS 201), Gray (PMS 431*), or black.
  • The TM registration symbol must appear with all commercial, promotional, and fund-raising uses of the mark.

The appropriate registration symbol must be used with all commercial, promotional, and fund-raising uses of the following word marks:

  • Washington State University®
  • Washington State Cougars®
  • Washington State
  • WSU Cougars®
  • Cougars™
  • Cougs™
  • Apple Cup™ (owned jointly with the University of Washington)

*When printing the mark in gray on a crimson base, the base product must match PMS 201.

 


 

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Marketing and Creative Services, PO Box 641227, Washington State University, Pullman WA 99164-1227, 509-335-7622, Contact Us