Site identifier zone
The Site Identifier zone identifies the site by name and includes a Primary Site Identifier and an optional Secondary Site Identifier above the Primary Site Identifier.
The Secondary Site Identifier serves to identify the parent unit or parent site. For example, if a department is the Primary Site Identifier, the college is the Secondary Site Identifier above the department title. A Primary Site Identifier may also be the name of a section of the site, such as “Academics” and the Secondary Site Identifier the overall site name, such as “College of Business.”
This zone height and width is fixed for all Web pages and must not be altered.
The background color can be changed to any WSU color palette color except beige, a Web tint, or white, which are too light to maintain readability of the white site ID text.
A background image or gradient can be added to the background. The image must not interfere with text legibility or be an overall repeating pattern.
Do not add a border or line to any edge of the site identifier zone.
Imagery may extend from the content zone across the toolbar into the site identifier zone. However, imagery must not dilute the visual integrity of the site identifier zone to where it is not clearly defined as a distinct zone.
Never place text (other than primary and secondary site id text), slogans, or identity symbols in the Site Identifier zone.
The text identifies the name of the site or unit.
The style, text position, font, size, line spacing, and color are set and must not be altered. Text must be upper and lower case. Never distort the text, add shadows, outlines, or other special effects.
The text identifies the parent unit or parent site.
The text position, font, size, and color are set and must not be altered. Text must be upper and lower case. Never distort the text, add shadows, outlines, or other special effects.